Swaggy Sheep are characters designed for the contest of the phenomenal Serbian clothing brand Wacky Sheep. The title of the contest was ”The artist is not a sheep” and with that, the organizers wanted to promote art and raise awareness of the Balkan design scene as well as its importance in the creative industry. And we thank them for that! The contest gathered more than 350 creative people from all around Serbia with their amazing artwork. It gives me great pleasure to be a part of that artistic landscape.
My Swaggy Sheep love to just hang out. They are so hip and so cool. Ph, posers! They like to work that street style. They only listen to hip hop. Sometimes they throw in some dance, both on the battles and, you know, just for themselves.
Swag is their mantra.
They are Swaggy* Sheep.
*Swaggy – adjective – informal – US
Definitions from Oxford Languages:
08/11/2021